http://LocalCustomerNet.com – Newnan Ga. Small business marketing tools are what keep customers coming in and coming back. Traditional marketing tools can still have value for many businesses but you better be paying attention to how your new customers are finding your business. Google is the “new” yellow pages. And websites are your “open for business” sign.
What are the traditional marketing tools?
Direct sales – Referral Programs – Sales Letters – Post Cards – Display Ads – Classified Ads –
Joint Ventures – and the big one … or at least it use to be the big one … Yellow Pages.
But have you noticed how the Yellow Books continue to get thinner and thinner each year?
It’s not because people no longer need local business services.
It’s because we don’t look for local businesses the same way anymore.
When people in Newnan Ga are looking for a local business where they can buy a product or service they want, they don’t search the Yellow Books. They search the internet.
Ask anyone you know what they do when they’re searching for a product or service and 9 out of 10 will tell you “I search the internet”. As a business owner, that’s something you have to learn to take full advantage of.
So what kind of marketing tools does the internet have to offer?
Here’s a few:
A Google Business Listing (Google Places) – A Website Specifically for YOUR Business – Press Release Online – YouTube Videos – Article Marketing – Online Classified Ads at places like craigslist, ebay and local online Newnan chat forums – and thenof course there’s Email Marketing (awesome by the way)!
Maybe you’re thinking “Yeah. Sounds Great BUT … It’s all a little overwhelming”. Yu’re right … I AGREE! Sometimes too much information is worse than none at all. It can stop you in your tracks and prevent you from even getting started.
Especially if you’re new to the internet. It’s “intimidating” to say the least. But as a business owner, you NEED to be online … so what should you do?
Start with the basics. Get your business listed online in Google. You can do that by claiming your free online business listing through Google. Second, yes … you should have a website, but it doesn’t have to be a fancy and expensive site. Check out our “Simple Site Solution” at our website .
DIY or have us do it for you. Either way, it’s something you need to do as a business owner. Otherwise you’ll always be playing “catch-up” with your local competitors that are doing it.
Check out our website ASAP and contact us if you need help.
So what should you do.GraThere’s just too much information and too many people telling you different things you have to do to get your business on the internet.